Propose an Information Architecture for a Knowledge Network

200 points


In this assignment you will propose an information architecture (IA) that has the potential of facilitating and leveraging user-generated content. Articulate that design for multiple audiences, you’ll need to articulate your design for one of three distinct audiences:

  1. an academic IA audience
  2. an audience of IA professionals
  3. an audience of interest to that group/users.

These articulations should come from building the situated conversations of a knowledge network you have already analyzed that helps facilitate further user knowledge construction.

This assignment is meant for you to display all you have learned in the class to this point it should contain:

  • a rationale for the proposed change based off of your memo audiences values 
  • knowledge network/user analysis based on a summary of your computational rhetoric practices/analysis or sense of community 
  • a discussion of current knowledge work networks contexts (Hinton, Morville)
  • a discussion of your specific knowledge work networks contexts including human and nonhuman factors (Potts)
  • an articulation a summary of current site IA (Covert)
  • a proposed IA site redesign or new site with rationale (should include discussion of topics and visualizations generated in Assignment 3)
    • This should include a conversion funnel strategy as well as a site intake flow diagram
  • A proposed project work plan for further research and roll out given your experiences in the class.

Please note: 50 points of this assignment are gained from turning in a complete first draft for peer review.

Getting Started

Unlike other projects that you have in other class, I encourage and expect you to mine liberally from the work you have previously done in this course. 

  • Go back over your previous work as well as the comments made on that work from your peers and myself. What needs to change to make your work more theoretically and pragmatically sound?
  • Pick your audience and articulate their values. Do they care about efficiency? Growth? Theoretical implications? Training?
  • Once you have your audiences values, think about how to frame your previous work toward those values. What elements of your might you emphasize or deemphasize for your new audience?
  • Think about what tasks you can accomplish now, how long those tasks would take given what you know now, and how much additional information you would need to move forward?

Developing Your Persuasive Memo:

In your memo you should address:

  1. an articulation of a computational rhetorical process: Do you articulate the process of computational rhetorical research well? Do you articulate the value of such research? Do you explain it in a systematic way?
  2. a computational rhetorical analysis of an online knowledge network community: Do you explain the context of your knowledge network well? Do you use visualizations to make a more effective argument? To you explain information in those visualizations well?
  3. an analysis and proposal of an information architecture including visualizations: Do you show/explain where on your new sitemap you make information design decisions to support your community or organization’s goals? Do you show/explain where you make information design decisions to avoid duplicate content? Do you show/explain where you make information design decisions that will help users locate where they are on the site?
  4. a project work plan: What information and assets will you need to move forward with the project? What questions do we need answered before which stages of the project? What skills will you need before we can address which stages of the project? When will you need them?


  • Google doc submission with integrated visualizations


  • One 7 – 10 page project proposal memo (single spaced, longer if APA) not including appendices or citations.


A single document deliverable that contains the following submitted through google docs with comments enabled.


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